We recently blogged about some of the less obvious, more specialised business tasks that can be outsourced to a virtual assistant or of course, to a VA company like Virtual Done Well. While writing that post, we took a look around at the specialised services some of our own VAs are currently performing for our business customers.
One of those tasks is telemarketing, so it seemed a good idea to spread the word about the benefits of outsourcing your small-business’ telemarketing activity to a VA company like ours.
Why a VA Company?
If your business makes use of telemarketing as a lead-generation method, you might already have considered the benefits of outsourcing, possibly to an offshore business process outsourcing (BPO) company in the Philippines.
After all, many companies large and small have been successful with off-shoring as a way to reduce telemarketing costs and increase productivity.
If yours is a small business though, your options will be limited to the few BPO organisations prepared to take on small contracts, especially if you only have work enough for one or two telemarketers.
However, a virtual assistant company may well have people onboard who have worked in a telemarketing environment or who have the right experience and skill-set to carry out the necessary tasks.
There are certain advantages to outsourcing your telemarketing to a VA company. We’ve already mentioned price and flexibility, but in the following paragraphs, we’ll expand on those benefits and why they make VA companies a viable alternative telemarketing solution for small businesses.
Pay Less for Your Telemarketing
Telemarketing costs money, and there’s no guarantee that the leads generated by telemarketers will result in actual sales. That fact should be incentive enough to look for competitively priced telemarketing services.
By outsourcing your telemarketing to a VA company, you can avoid confusing fee structures levied by some BPO organisations.
With a VA company, you’ll pay a flat rate for the services of a telemarketing specialist, and perhaps an initial set-up fee of somewhere around $300 (AUD). At Virtual Done Well, we even refund the set-up fee after seven months, so loyal customers are able to save even more on the cost of outsourced telemarketing.
Few BPO organisations will provide you with telemarketing services for less than $1,500 per month/per operative, when all fees are taken into consideration. By using an offshore VA company for your telemarketing, you should certainly be able to get that cost closer to the $1,000 mark.
Telemarketing and More
If a saving of $500 per month/per telemarketer isn’t enough to tempt you, it’s worth considering the extra value inherent in the services of a VA company. This value comes courtesy of a higher degree of flexibility, especially with regard to the services provided.
Outsourcing your telemarketing to a VA company can be a great alternative if you are currently using in-house staff to run occasional telemarketing campaigns.
Many small businesses are unable to justify employing dedicated telemarketers. Instead, they use their own sales or administrative staff to conduct telemarketing along with other duties.
If your company is in such a situation, you might wish to consider outsourcing your telemarketing to a VA company instead of delegating it to internal employees.
In doing so, you’ll lose no flexibility, since a telemarketing virtual assistant can also perform many other administrative tasks between lead-generation campaigns. Furthermore, you’ll benefit from the fact that your VA will be a telemarketer first and foremost, with all the key skills needed to generate results from your campaigns.
Ready to Outsource Your Telemarketing Activity?
Perhaps you’re already thinking about the use of offshore telemarketing, but are just not sure if you will save enough money by doing so, or gain enough in terms of overall productivity. If that’s the case, why not consider outsourcing your telemarketing to our VA company?
We currently have skilled telemarketing virtual assistants available, ready to work part or full-time on your lead generation campaigns.
Our telemarketing VAs are experienced and qualified, typically coming from a BPO background, so you can be assured of a service as likely as any other to deliver results, at a great price and with greater flexibility.
If you’d like to hire the services of these highly skilled telemarketing experts, it’s best to act fast, as our VAs tend to get quickly get snapped up by new clients. Contact us today at +61 2 8045 2311 or drop us a line using our online contact form.